Former technology company, Forsythe, was proud to be the Official Touring Partner of Cirque du Soleil® (CDS). Forsythe was encouraged to showcase this prestigious partnership through a variety of creative outlets. The objective was simple. Compare Forsythe's unique technology capability offerings to their clients with the same unique artistry that Cirque du Soleil® conveys to its audience.
Objective:
Solution:
The solution was to utilize the visually compelling CDS imagery, combined with strategic Forsythe branded messaging, to showcase this prestigious partnership in a way that was visually interesting while allowing for a customized and compelling story.
Custom design applications include:
• Corporate brand manual
• Official CDS show souvenir book ads
• Home page ad series
• Sales kickoff theme REIMAGINE
• Sales kickoff event environmental signage
Former technology company, Forsythe specialized in IT infrastructure, professional services and financial services.
Forsythe + Cirque du Soleil
